Pay Per Click (PPC)
PPC is a speedy way to show your website in the top results of Google search. Google AdWords is the most popular PPC platform that operates on the pay per click model. The main use of Google AdWords Ads is to increase the number of visitors on your website. It is a method of advertisement where you only pay if someone clicks the link to your website. It is a very cost effective method to uplift your business in very less time.
There are various types of Ads that you can use for your business such as Search ads, Display ads, Video Ads and Mobile Ads. We help you to choose the best advertisement campaign for your business. You can show your ad on search, display networks and also on YouTube. There are Product Shopping Ads that can be used to showcase products for shopping online. Here are some of the tasks we perform for you
- Competitor analysis
- Location Targeting (local or global)
- Keyword research and selection
- Ad Creation
- Bid management
- Regular campaign analysis
- Performance Reporting
Search Engine Optimisation (SEO)
SEO is a process to increase the website’s visibility in the top search results of the search engine by making the website more search engine friendly. This is a powerful way to drive more and more customers to a website. The Search engine delivers results as customer search for particular keywords, the ranking of your website for that particular search depends upon a number of factors such as the relevancy of the search results, quality of website contents, user experience, site speed and many other SEO factors. If you wish to have more traffic on your website, then you require SEO for your website. We offer the latest and low-cost SEO services to rank your website high in the search results and help you to get more customers. Here are the some of the tasks we perform for SEO.
Market analysis and Keyword search
Market analysis is a way to analyse the market to find the right keywords in demand and relevant to your website. It is not always about getting more visitors to your website but it is about getting the right kind of visitor.
We optimize your website to rank higher by making changes to website contents, Internal text linking, Meta Data alternation and image optimization. We also do business and local listings for your website so that it appears in the local search.
Social Media Engagement
Linking your website to social media channels helps to increase its visibility on the web. It is always beneficial to use social media like Facebook or Twitter to showcase your business to more customers on the web.
Reporting and analysis
It is essential to monitor website regular performance to improve its presence on the web. We use Google analytics to track and report website traffic.